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            1. 书店品牌营销策划设计 / 翰墨书香

              362018-04-24

              翰墨书香休闲书吧位于阆中时代天街三层, 阆中是一个旅游城市,独特的历史背景与地理位置让阆中古城成为旅游名片.九一堂接首本项目后,与甲方多次沟通交流,怎么样来定义翰墨书香休闲书吧的地位与品牌定位,是本项目的重点,打造阆中古城最美书吧,成了本项目的核心定位.

              现代生活中电子阅读对传统书店的冲击越来越大,实体书店都在寻找跨界与新的消费升级,只有适应新的潮流和迎合人们逐渐的阅读习惯,要有互联网+的?#22025;?#24182;且实实在在的为读者服务,提供优质的图书,共享丰富的资源,让读者感受到卓越的阅读体验,一店多能的运营理念,才能让实体书店,逆势而上,创造出更好的未来。九一堂设计结?#31995;?#21069;书店的装修布局和市场运营的反应来看,其原有空间结构和盈利模式的定位都呈现出来诸多问题。原有空间制约了现有运营模式的发展。本次的空间优化,九一堂设计结合现有空间形态和改造费用的综合判断,给出了合理的改造计划,时尚的门头设计,文创产品的创意展示,书籍的层层叠叠,多功能厅的休闲温馨,饮品区的洁净大气,茶楼的优雅书香。一个多元的城市休闲书吧油然而生。书是一座城,城是一本书。阆中最美书吧就此呈现。


              项目名称:翰墨书香休闲书吧

              工程地址?#26680;?#24029;. 阆中

              工?#22530;?#31215;:800 m2

              设计理念:翰墨书香 阅读之美

              设计关键词:成都书店设计,书店营销策划设计,书店VI设计,商铺品牌设计



























              如果您的服务需求和此项目类似,请联系品牌策划总监:

              博彩开户
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